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Sep
24

One Thing I Wish I Had Started 5 Years Ago

The 10 steps to build an engaged audience in 90 days (or less).
4 min read
Sep
18

90% of LinkedIn Can't Network Properly.

Pay close attention and you spot it instantly: They talk too much about themselves. Besides this big one, there are other reasons why so many people struggle to build a valuable network on LinkedIn. Good news for those of you who make an effort to learn, and get better than the herd.
3 min read
Sep
11

Two Ways to Create Content That Attract Your Ideal Audience

The right content should do two things: Help your audience solve their problem Position you as the expert to help them At first sight, they look the same, but there's a not-so-subtle difference. Let's unpack them.
3 min read
Sep
04

I Went Viral but This Didn't Get Me Closer to My Goals.

Many of you will be familiar with the "1,000 superfans" principle Kevin Kelly wrote about: A creator can make six-figure income by getting 1,000 super fans to pay $100 a year. Sounds pretty cool, right?
4 min read
Aug
28

10 Strategies to Grow Your Personal Brand on LinkedIn

By now, you've probably heard LinkedIn is the "new" hot platform for online writers. After reading this email, you know exactly how to grow your personal brand there.
4 min read
Jul
31

12 Months, 1 Platform, 1 Outcome

Two months ago I made a bold statement on LinkedIn: I wasn't the only one thinking this if you look
5 min read
Jul
13

Build a Personal Brand That's Not About YOU

A personal brand can be your most valuable asset. But, in their attempt to build one, many creators actually harm it more.
4 min read
Jun
23

5 Ways to Silence Your Imposter

Okay, I'm not going to lie here: The life of a creator is hard. You compare yourself to others putting
3 min read